5 Sustainability Staples for your Stand
Is sustainability a part of your business strategy? Why not implement that across your exhibition strategy? Let’s dive deeper!
12 Eco-friendly giveaway ideas for your next exhibition
Merchandise is still an ever-popular tool for engaging with your audience at exhibitions and events. But, we’re all becoming more mindful of the giveaway’s impact that it can have on the environment. More businesses are now keen to stay away from ‘gimmicky’ style giveaways. As they often end up in landfill in favour of items […]
B2C vs B2B: Marketing Ideas for Events
The key to a great marketing strategy is understanding the needs of your target audience. When it comes to B2C vs B2B marketing, businesses are aiming to capture the attention of two very different audiences: consumers vs other businesses, and therefore need to adopt different approaches to succeed. In this blog, we’ll discuss the main […]
21 Exhibition Lead Generation Ideas: Maximise Presence & ROI
Looking for generation ideas and tips to grow your leads? You’ve come to the right place. This is the full list for pre-show, at the show and after the show.
20+ Exhibition Stand Ideas: The Ultimate Guide
Need help choosing an exhibition stand and have no idea where to start? Well, you’re in luck. We’ve got the ultimate list of exhibition ideas packed in this helpful guide. Learn from our many years of experience designing powerful, high impact exhibition stands.
What Is Event Management?
Event management involves applying project management techniques to set-up, plan and execute events such as conferences, festivals and weddings. What is event management? At its core, event management is the process of planning an event. It involves the application of project management techniques to the creation and development of conferences, festivals, conventions, weddings and other […]
Top 5 games to use at your next exhibition
Exhibition games are a great way to boost interest and attract visitors to your stand. They give potential clients an opportunity to really interact with your brand, and raising the level of engagement. This can really help you collect valuable data for marketing purposes. There are numerous types of games that exhibitors can use to […]
Does Your Exhibition Stand Really Matter?
With digital convenience and online retail capabilities, many marketers don’t recognise the value of personal interactions in the digital age. But there’s a reason every major city has a convention centre. Even as we advance through the digital age, exhibitions will continue to be widely popular, they are a powerful tool that allows us to […]
Top 10 Tips: Brand Design for your Stand
Exhibition space design needs careful consideration as this has a great impact on how visitors perceive your brand. In this post, we’ll explain the importance of exhibition stands and their design and then provide tips on how to design an exhibition space that will put your company on the map. Importance of Exhibition Space Design The […]
Exhibition Planning Timeline: Plan Your Exhibition to Success
When it comes to exhibiting at any trade show, exhibition or corporate event, smart companies will start to plan an exhibition timeline long before the event. By planning ahead, you can ensure a successful outcome, and of course, optimise your trade show budget and objectives. 12 months before the event Plan Strategy is Key 9 […]