Exhibition news and stories from the world of events

Exhibition Planning Timeline: Organise Your Exhibition to Success (Part Two)

As discussed in part one of our two part timeline special, we highlighted the importance of thorough planning and what organisation can really mean to the overall success of your exhibition experience. Clever brands will often start planning for an event up to 12 months… Read More »

By - 14.08.17

Exhibition Planning Timeline: Organise Your Exhibition to Success (Part One)

When it comes to exhibiting at any trade show, exhibition or corporate event, smart companies will start to plan an exhibition timeline long before the event. By planning ahead, you can ensure a successful outcome, and of course, optimise your trade show budget and objectives.… Read More »

By - 02.08.17

Why Stand Hire is a Viable Option for Exhibitors

Exhibition stand hire is a favourable choice for many companies. It can be especially beneficial for new and international exhibitors and is a perfect option for businesses that often change their marketing messages, want to duplicate their stand for overlapping events or simply need flexibility.… Read More »

By - 28.06.17

The Psychology of Engagement

When it comes to exhibiting at tradeshows there are a variety of different marketing tools available which you can use to ensure your exhibition is a hit. Here we take a quick look at the psychology of consumer behaviour and some key factors thought to… Read More »

By - 16.06.17

Simple Rules for Great Giveaways

Giveaways are one of the most lucrative marketing techniques you can utilise at a trade show or exhibition, and will capture the attention of your customers in the short- and long-term. Since we first posted this article a couple of years ago, giveaway trends have… Read More »

By - 17.05.17
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