Blog

We are proud to support a variety of charities and causes which are important to our staff and clients. Here at Skyline Whitespace, sustainability, community support and mindfulness are an...

Field marketing, a traditional discipline in direct marketing, allows for a two-way communication that brings your brand to life and puts your messages in front of customers at targeted field...

With busy work and life schedules, it’s not always easy to be up to date with the latest advancements and gadgets. This is why we compiled a list of event...

Earlier this month, our team attended the 9th edition of Marketing Week Live, the UK’s most reputable multi-disciplined marketing exhibition. The event attracted over 5,500 visitors – Marketers were able...

ICE Gaming takes place once a year at Excel – this is one of the biggest gaming events in the world gathering companies and visitors from both online and offline...

Steve Jobs’ innovation and creativity inspired numerous designers and entrepreneurs. He was a passionate pioneer and innovator of products that are now in the hands of millions all over the...

The World Trade Market opened its doors in London ExCel hosting more than 5000 exhibitors and welcoming over 50,000 visitors over 3 days. This event is unlike any other. As...

As discussed in many of our previous blogs exhibition stands are a great way to get your business out there and get it noticed. When it comes to exhibition stands...

Anyone who has ever taken part in the creative process of designing a trade show stand knows how challenging it can be. They also know that it can be very...

Exhibition stand hire is a favourable choice for many companies. It can be especially beneficial for new and international exhibitors and is a perfect option for businesses that often change...

When it comes to exhibiting at tradeshows there are a variety of different marketing tools available which you can use to ensure your exhibition is a hit. Here we take...

When you’re planning an exhibit at a trade show, it’s important to be clear about your message; what do you want to convey to the attendees and visitors to your...

An exhibition stand can be many things; it can be a fun space or a formal one, it can have an intimate atmosphere or an open one – it all...

Virtual reality can bring a new dimension to business and provide forward thinking companies with immense opportunities. With that in mind, we think VR is a powerful tool for making...

Many exhibitors have pop up wants with modular needs. If you’re considering replacing your pop up display with a modular stand, you have to remember that it’s a big and...

Trade show exhibiting can be a little overwhelming, especially if your event is just around the corner and you still don’t have a clear trade show strategy. There are a...

With digital convenience and online retail capabilities, many marketers don’t recognise the value of personal interactions in the digital age. But there’s a reason every major city has a convention...

VR & AR World Conference took place last week at ExCel London. It was a three-day conference and exhibition focused on augmented and virtual reality and its impact beyond gaming....

Exhibitions are an excellent way to build relationships with potential customers and gain experience of selling your product in a competitive environment. But in a busy show, how do you...

So you would like to improve your exhibiting experience and do trade shows better, but with an already busy work schedule, you just don’t have the time. But what if...

Trade shows require a large investment of both time and money. If you’re attending an exhibition this year, you have to fully maximise the potential of your stand and the...

Choosing the right exhibition to attend can really contribute to your ROI and make a big difference to your overall success. Many exhibitors make the mistake of being loyal to...

A new year brings new opportunities. For most businesses, January is a natural time to reevaluate business goals and review current marketing strategies. As you’re identifying areas for improvement, one...

The next installment of the multibillion-dollar video game franchise, Call of Duty: Black Ops 3 was released last night. The new entry redefines how Call of Duty is played and...

Hayes and Jarvis, specialists in inclusive arrangements to exotic destinations, wanted an exhibition stand that captured the visitor’s attention over their competitors and clearly communicated their key marketing messages at...

Exhibiting at industry specific trade shows is an excellent way to connect with prospective customers, forge good business relationships and generate high quality leads. Every year, hundreds of healthcare trade...

At trade-shows, creating a good first impression is crucial. From the design and structure of your stand to the sales presentation, every little detail has a role in alluring potential...

Are you considering using a fully portable self-build display at your next show? Many businesses find it hard to decide whether they should go for a larger exhibition stand or...

How many times have you walked the trade show floor and saw numerous empty exhibition stands with staffers looking bored, uninterested or on their mobile phones? Trade shows offer hundreds...

Animations, video walls and interactive games capture attention of exhibition attendees and enable a two-way communication between the visitor and your brand. Many exhibitors wonder whether renting the technology they...

The 7th annual BodyPower Expo took place on 15th-17th May 2015. It’s the most celebrated and comprehensive fitness event in the UK. The show took place at NEC, Birmingham, giving...

Trade shows are a fantastic opportunity for many industries, providing ample reasons for both brand and customer to attend. Although,  often seen as a marketing investment, when it comes to...

Or maybe I am? We at Skyline Whitespace specialise in making unique and outstanding exhibition stands, designed to engage your customers and exclusively tailored to your presentation needs. In this...

In exhibition stand design, it can sometimes be just as important to make space as it is to fill it. With a limited amount of square footage available, it can be...

When it comes to an exhibition or trade show, it is vital that you engage with customers as much as possible. Although your exhibition stand design will draw your customers in, it’s...

In a previous blog, we showed you the basics of trade shows in the toy manufacturing industry; however this is not the only industry that has more specific guidelines in terms...

We all know that trade shows and exhibitions can be highly competitive, with hundreds of businesses and brands from similar industries and backgrounds all in direct competition for the attention...

Previously, we have shown you the essential rules to follow when marketing at an exhibition. However, there are an even more finite set of guidelines that need to be followed when marketing...

Exhibition spaces can come in all kinds of shapes and sizes. Depending on your brand, your purpose and the individual show that you’re attending, you may have a huge range...

When you’re designing an exhibition space, you have a limited amount of room to get your message across clearly, so you need to make sure that you’re using your space...

Whether a first-time exhibitor or a regular in the event halls, you probably know that trade shows are the ideal way of connecting face-to-face with your target market. You will...

The leaflet, the brochure, the catalogue; they’ve all been staples of many a trade show exhibit for years. After all, you want attendees to walk away with the vital information...

As discussed in part one of our exhibition commandment two-part series, we’ve highlighted the importance of making your time at an event count, and discussed a few great ways to do it....

Exhibiting at any type of trade show, as long as it is specific to your industry can truly enhance your company profile, providing beneficial interaction and results. Making your time...

Possibly the greatest mediums to rise from our love affair with technology has been video games. Once considered by the mainstream to be the preserve of young chaps with an...

At Skyline Whitespace, we create exhibition stands for a wide range of businesses and a wide range of shows. No two shows are ever the same, but there can be a significant...

 The Performance Simulator was developed to help musicians overcome their fear of performing in front of live audience and develop necessary professional skills. Most artists rehearse in practice rooms, away...

Let’s face it; sometimes taking your brand to a trade show can be a bit like venturing out to a different planet. With that in mind, we took inspiration from...

We’ve all been to a trade show, and after trudging through brochures and pens, and taking home the odd meaningless free gift we can’t really remember much of our exhibition...

Get ready to play! An interactive Lego show at London Excel is now open. This event brings everyone’s favourite toy to the capital of England! With activities to entertain LEGO...

The most important and effective interaction of any event setting will be between stand visitors and the stand’s staff, making it extremely important to pick the right people for the...

When you take your business to an exhibition or trade show, you need to make sure that you get your message across to as many of the attendees as possible....

When it comes to exhibiting and events, bigger doesn’t necessarily mean better. Large stands can be impressive, but do you really need all that space to reach your marketing goals? Here...

Exhibitions, trade shows and corporate events are the original ‘pop up shop’ concept. Business owners, promoters and company personnel are able to share their products and services with an audience...

When you are exhibiting at a tradeshow you want to make sure that your exhibition stand is as noticeable as possible. There are many techniques that experienced exhibitors employ in...

When you decide to exhibit at a trade show, the design of your stand is vital; it’s the key factor that will draw customers in and gain their interest in...

Skyline Whitespace are different to our competitors, because the moment you make a pitch to us you are assigned a dedicated project manager who will consider your branding style, purpose...

Business performance indicators are a way of measuring how well a business is performing at a given time. Many business owners set targets and objectives at the beginning of each...

To promote your business successfully you need an extremely effective, and readily visible sign that will help to ensure that the future of your company will be profitable. Banner stands can give...